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Hat Care

Wild As Heck

Hat Care

Your hat is meant to last a lifetime. Here's how to keep it looking its best.

Spot cleaning only. To remove dust and debris, use a soft brush meant for wool hats, or a lint roller.

Removing Stains

For stains, follow these steps carefully to protect the artwork and wool.

  • Use a small soft bristle brush or soft rag with COLD water only. Gently rub the stain until it lifts.
  • Never use bleach or any bleaching agent on your hat.
  • For stubborn stains, try a very mild detergent. Always spot test in an inconspicuous area first.
  • Avoid getting your hat wet. If it does get wet, lay it flat to dry completely before handling.

Storing Your Hat

Proper storage keeps your hat in shape between wears.

  • Always store your hat on a flat surface, brim down.
  • For optimal storage, keep your hat in the Wild As Heck hat box it shipped in.
  • Avoid storing in direct sunlight or humid environments, which can warp the brim and fade the artwork over time.

Fixing a Warped Brim

Occasionally your hat may arrive or become slightly warped — this is a very easy fix!

Rancher & Pencil Brims

Flat brim styles — reshape flat while cooling

Cowboy Hats

Curved brim styles — hold in desired curve while cooling

Using an Iron
  1. Lay your hat on a flat surface.
  2. On the side with no artwork, run your iron over the warped area until the wool warms.
  3. Hold flat with your hands while the wool cools and sets.
Using a Steamer
  1. Direct steam to the side with no artwork to warm the wool.
  2. Lay flat to cool, keeping your hand on the brim during cooling to hold the shape.
Important: Never apply heat directly to the artwork. Always work on the opposite side of the brim. For cowboy hats, gently hold the brim in your preferred curve/angle while the wool cools.